In the 1970s, Jeddah’s mayor, Mohammed Said Farsi, initiated the ‘Jeddah Beautification Project’ and purchased more than 400 sculptures, including major works by international artists such as Henry Moore, Joan Miro and Alexander Calder, among others. The collection is one of the world’s most extensive focussed on public art, and no doubt the most diverse: the style of the works ranges from traditional Arabic designs to the abstract and monumental.
Exposed to the harsh local climate, by the 2000s, some of the works were beginning to show signs of deterioration. Therefore, Art Jameel, in collaboration with Jeddah Municipality, decided to not only restore some of the sculptures but also to increase their prominence by creating an open-air museum, showcasing 20 works in a seven square kilometre park along the Jeddah Corniche, known locally as ‘Al Hamraa’.
Besides activities to promote the Museum, Art Jameel is continuing the restoration of some of the remaining sculptures around the city, and on occasion, seeking to add new works, the latest being Maha Malluh’s Food for Thought ‘Abraj’ (2016).
Entrance to the Museum is free and open to all.